Since World Cup fever took hold of the Glide office last week (dream teams have been chosen, sweepstake bets have been placed and the plasma screen has been wheeled into reception) we’ve been wondering how the work forces of the UK will be taking in the games being played during the 9-5. So, we decided to use our market research tool, GlideInsight to tap into the psyche of the football loving 9-5’ers in the UK, Germany and France to find out who’d be playing by the rules and who would be bending them slightly. We received over 3000 responses within 24 hours, find out the results below.
The majority of UK respondents (23.55%)* said that their place of work would be “showing the games in the office”. For those not so fortunate, the old “working from home” line was being wheeled out by 19.20% of you with the other popular options included “on the radio at work” (18.11%) and “online at work” (14.49%) so look out for your office internet slowing down a certain points throughout the day.
The most popular disingenuous option for the UK was to “take a sick day”. However, only 5.43% of our respondents opted for this. It would seem that the companies who will allow their workers to watch the games during working hours will benefit most.
We asked our panels in France & Germany the same questions. In France, watching “online at work” was the number one response at 28.44% “showing the games in the office” coming in at number four with 11.93% a lot of faith in Domenech’s troops it would seem). In Germany, listening to games “on the radio at work” is the favoured option at 26.58% with “showing the games in the office” coming in at number 3 with 15.82%.
The answers from each region are ranked below.
France
1. online at work
2. on the radio at work
3. working from home
4. work are showing them
5. holiday time
6. meetings
7. parental leave
8. sick time
Germany
1. on the radio at work
2. online at work
3. work are showing them
4. working from home
5. holiday time
6. parental leave
7. meetings
8. sick time
UK
1. work are showing them
2. working from home
3. on the radio at work
4. online at work
5. holiday time
6. sick time
7. meetings
8. parental leave
*We surveyed 3020 people for this research; 1009 from the UK, 1005 from Germany and 1006 from France. The results have been extrapolated from the 1727 respondents who liked football. All results were returned within 24 hours.
